Dance Loud “Why Lie”

Dance Loud Releases Video for "Why Lie" -

(Photo Credit: Belén Romero)

Debut Album The Moment Out June 5th.

“‘Why Lie’ asks listeners to embrace honestly and vulnerability over face-saving tactics meant to preserve someone’s own self-image.” – Billboard 

“Dance Loud’s ‘Shady Beach’ is the perfect antidote to the collective fear we are all feeling right now. It’s moments like this that remind us of the power of kindness, and taking comfort in the little things, whatever they may be.” – Earmilk 

“The real-life couple bring completely different aspects to the table in creating Dance Loud’s sound.” MXDWN 

“Jump loud and proud with electronic-dance duo Dance Loud” – V13 

“The tandem’s live performances are a joy to behold. Sanchez’s beats build and build on the dance floor like any good house music set, then Zimmerman joins the production, adding layers of intricate drum rhythms 

that both complement and contrast with the synths. The result is all of the vivacity of a live concert, with the simple euphoria of a dance floor.” Chicago Tribune 

“Like the best electronic music, [The Moment] features both up-tempo and down-tempo tunes, giving listeners the chance to work out and chill at their leisure.” Bay Area Reporter 

“Together, as Dance Loud, they make a rhythmic thunder that’s part spun and part live-drummed that’s bound to get people up and moving.” Daily Public 

“If you’re looking to see some bad ass people in a live drum and DJ set AND support a message of love at the same time, this is the place for you.” Yohomo 

Chicago-based electronic dance-duo Dance Loud has released their mesmerizing new single and video for “Why Lie” asking the timeless question of why some choose dishonesty. PRESS HERE to watch. Check out the first look on Billboard. PRESS HERE to stream/download. Since forming in 2008, the pair (and real life couple) took on real estate projects to finance Dance Loud and “Why Lie” is inspired by a realtor they knew who consistently lied. The downtempo soundscape of the moody track ebbs and flows alongside the hushed delivery while chilling piano and sinewy guitar wrap around the production of the track. “Why Lie” is the third single off their forthcoming debut indie album The Moment, out June (Single Artwork) 

5th. A reflection of the struggles of the world and the emotions within it, The Moment is meant to be listened to as a whole in an endless loop and can be described as “emotional dance music,” offering sounds you can dance and cry to. 

“You have to stand out in order to stand a chance these days. Our love for producing and audio engineering comes first to the lyrics. Our life struggles are fuel to the lyrics written for not just between our love but for the love of the world as it needs it,” shares Dance Loud. “There is more hate than love so we are here to spread it in hopes everyone will reach a higher frequency. ” 

“Why Lie” follows the 420 inspired release of “Shady Beach” about getting stoned and spreading love in a divided world. PRESS HERE to watch. PRESS HERE to stream/ download. The first single of 

the collection, “Hollow,” dropped in March and speaks to the hollowness inside us all and the good and bad in everyone. PRESS HERE to listen. PRESS HERE to stream/download. 

Formed in 2008, the dynamic and diverse whole of Dance Loud is comprised of Kristin Sanchez [DJ, producer, engineer] and Desereé Fawn Zimmerman [drums, guitar, vocals] and proves that opposites do more than attract. The real-life couple turned Chicago duo co-mingles Fawn’s live instrumentation steeped in classical training with Sanchez’s electronic production and DJ wizardry. After catching each other’s attention in art school, their relationship blossomed before they found themselves on stage together. As the story goes, Kristin had a DJ gig, and Desereé hopped on the drums, illuminating the potential of their creative chemistry. By taking on real estate projects, they financed a D.I.Y. musical operation as Dance Loud. They dropped their debut single “Spy Vs. Spy” in 2013 and performed across North America, taking over the Artist Lounge at Bonnaroo and packing celebrated venues such as Knitting Factory in New York and The Steady in Toronto. 

The pair trucked along and quietly built an audience until a horrific accident nearly derailed everything. In 2017, a semi-truck rear-ended their vehicle. Airlifted out of the wreck with internal bleeding, Sanchez broke eight ribs, her collar bone, and sacrum. The destruction also claimed an old computer with ten unreleased songs as well as other gear. During a month in the hospital, the future became clear. As soon as they left the hospital, they commenced work on what would become The Moment

Crafted from analog guitars, drums, and field recordings, distorted synths give way to an angular beat as hypnotic vocals enchant and engage. It blurs the lines between electronic immersion and alternative orchestration. In the end, the duality distinguishes Dance Loud forever. By embracing who they are and their differences, they’re spreading positivity and karma through music. 

Follow Dance Loud: 

Instagram / Twitter / Facebook / Youtube / Spotify / Soundcloud/ Website 

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