SOPHOMORE EP EXPECTED SUMMER 2020
“poised for pop stardom.” – PAPER
“completely addictive.” – The Line of Best Fit
“furiously catchy” – Idolator
“Pop genius” – ScandiPop
“SHY Martin dazzles at every turn.” – CLASH
“A bona fide master of the less-is-more approach” – Complex
“turns ordinary issues into clear and compelling confessionals.”- Billboard
“[‘Still The Same’] is a lustrous bop. Anthemic and free-spirited” – Ladygunn
“she has proved she has the voice to back-up her highly sought-after writing-chops” – V Magazine
“Against an upbeat pop backdrop is a desperate and heartbreakingly relatable reflection” – Forbes
Today, Swedish artist and prolific songwriter SHY Martin (real name Sara Hjellström) has released a brand new single titled “Nobody Likes Moving On.” Listen to the song everywhere now here + watch the lyric video here. The new single is the latest precursor to SHY Martin’s sophomore EP expected summer 2020.
“Nobody Likes Moving On” + Lyric Video
“can I call you back?” + Lyric Video
“Still The Same (ft. Boy In Space)” + Official Video
“Slow” + Lyric Video
“Make Us Never Happen”
“Out of My Hands”
Magnifying the complexities faced as the dust settles from a breakup, the song embodies a somber shift that SHY and her team were compelled toward following their previous writing session, of which SHY describes:
- “‘Nobody Likes Moving On’ was written the day after we wrote ‘Keep You Mine.’ We were talking about break ups and about moving on. In my past relationships I’ve moved to another city after they’ve ended and through that been able to easily have a fresh start, with new relationships and friendships. The conversation led on to our current relationships and I realized how horrible and hard a break up with my current boyfriend would be as we have so many friends in common and work with the same people in the same industry. We’re also completely in love with the same small part of Stockholm where we spend most of our time in the same favorite cafés, shops and restaurants. One of the songwriters came up with the starting line ‘we can build a wall downtown,’ and we continued the whole song out of that simple idea of dividing up friends and places so as not to run into each other. In the end breaking up is not easy for anyone who goes through it, and the song highlights that.”
“Nobody Likes Moving On” follows the release of deeply personal single “can I call you back?” which sparked Complex to praise the track’s “dream-like flurry of breathy vocals, soul-touching songwriting and twinkling electronics,” while The Line of Best Fit called it “delicate and emotionally vulnerable in a way that we haven’t seen Hjellström before.” Earlier this spring, SHY released a collaboration with fellow Swedish artist Boy In Space on “Still The Same,” which Ladygunn coined “a lustrous bop. Anthemic and free-spirited.” SHY kicked off 2020 with January’s elegantly emotive “Slow,” which has already seen 10 million+ Spotify streams.
2019 saw SHY release a string of singles and collaborations solidifying her place among the top rising pop artists. Single “Make Us Never Happen” debuted with Forbes and saw top placement across many Spotify ‘New Music Friday’ playlists. Summer 2019 single “Same Old” and spring release “Out of My Hands” were equally well-received with support from the likes of V Magazine, PAPER, and Idolator. SHY Martin also recently released a collaboration with Swedish duo NOTD on track “Keep You Mine.”
Since the release of her December 2018 debut EP, Overthinking, which featured standout singles “Forget To Forget,” “Good Together,” and “Just A Little Longer,” SHY Martin has amassed a collective 150 million+ Spotify streams. Her releases have generated widespread critical love, notably with PAPER naming SHY among their ‘100 People Taking over 2019.’
2019 also saw SHY Martin complete her first European headline tour, which traversed 14 cities and stunned audiences with her electrifying live show. SHY also supported Nina Nesbitt last December at her London show.
About SHY Martin
SHY Martin first established herself as a songwriter, a path that launched in dynamic fashion via her co-write and featured vocal on Mike Perry’s “The Ocean (ft. SHY Martin).” Recording the vocals in one-take in her home wardrobe (after a tonsil operation!), SHY wrote the track with longtime Swedish songwriting partner, SHY Nodi, and the track went on to win Spotify Sweden’s ‘Most Streamed Song of the Year’ with a groundbreaking 600 million streams.
SHY’s songwriting catalog has gone on to generate 2.5 billion Spotify streams including credits on “First Time” by Kygo ft. Ellie Goulding, “(Not) The One” by Bebe Rexha, “All We Know” by The Chainsmokers, “I Wanna Know” by NOTD (ft. Bea Miller), as well as songs for Jess Glynne, Astrid S, and ALMA, among others.
Raised in the small town of Lerdala, Sweden, SHY Martin first began writing songs and poetry in her youth as a means of self-expression. “I was never good at talking about my feelings so I wrote them down instead,” SHY describes. “When I felt sad, me and my mum wrote letters to each other about it. So expressing myself through songs came pretty naturally for me.” After winning a music contest at her school at age 17, SHY signed with EMI for a period though ultimately decided to go independent.
In addition to her artistry, SHY is a champion for philanthropic causes, notably joining Spotify CEO/Founder Daniel Ek and songwriter/producer Max Martin‘s coveted ‘Equalizer Project,’ a group aiming to combat gender inequality in the music industry. SHY also participated in Bebe Rexha’s 2018 ‘Women In Harmony’ Dinner in Los Angeles, a gathering to empower female artists in music including Charli XCX, Kim Petras, and Avril Lavigne. She also performed alongside Matoma at the 2017 Nobel Peace Prize Concert. View here.