Ricardo Cavolo’s iconic drawings are brought to life for the first time by animator director Cheng-Hsu Chung (Dazed, Warp Records, Adidas, BBC and John Grant) to develop a heartwarming visual narrative for Chelou’s ‘Wayward’.
The video tells a colourful story of Ricardo and Cheng’s personification of the Chelou character’s subconscious on a soulful and self-affirmative journey. Disillusioned and struggling to come to terms with his true self, he runs away travelling through many surreal scenarios, with delicate, lost and honest emotions. The journey see’s Chelou come to terms with the fact that he can live his life simply free of fear and self doubt.
Madrid based illustrator Ricardo Cavolo’s eclectic international style is based on relationships with folk art, traditional and modern tattoo culture, European religious imagery and the tribal arts. Cavolo’s portfolio features public murals and art exhibitions across the globe from Paris to Moscow via Mexico City and Hong Kong with commissioned works including Alexander McQueen, Kaytranada and Bally.
Award winning Taiwanese animation director Cheng-Hsu Chung is based in Berlin. Selected previous clients include Dazed, Warp Records, Adidas, BBC and John Grant.
Ricardo and Cheng – “It was such an honour to tell this story as we enjoy this track so much. It is touching and healing, and it made us want to bring the audience a genuine journey of life. We planted many emotions into this video connected through the various dreamy events that Chelou’s character travels through. The four eyes (a signature in Ricardo’s work) make the character special because the extra eyes allow him to see more and sense his life on a deeper level.”
Chelou – “Ricardo and Cheng really capture the emotion of the song drawing on all the classic abstractness of our early videos, and it fits so perfectly with our continuous mission of using animation to direct the music into new worlds. To have Amp Fiddler surprisingly feature on this track by laying down such raw emotion at the end was a special moment to witness too. Such a strong foundation of creative minds have been involved in the story of this track.”