Afropop superstar Joeboy returns in upbeat mood with his latest single ‘Duffel Bag’. The track, out 7th April, will feature on the Nigerian hit maker’s upcoming sophomore album ‘Body & Soul’ which will be released on May 19th via emPawa Africa, pre-order here.
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Continuing to generate buzz for the hotly anticipated LP, ‘Duffel Bag’ produced by E Kelly and Timmy follows the release of the album’s title track in January. In one of the album’s more celebratory and dancefloor inspired riddims, ‘Duffel Bag’ boasts some cleverly crafted instrumentation, as 808 bass lines, classy string stabs and fluid, soulful guitars provide the musical backdrop for Joeboy to deliver his trademark sweet and heartfelt vocal delivery.
“In Africa we love to dance and this is definitely one of the upbeat tracks from the album.” Joeboy says – “Lyrically, I’m professing to the person that I love that money is not a problem for us.”
Having established himself as one of Afrobeats’ biggest hitmakers, Joeboy has accrued over three billion streams, working with cohorts such as Diplo, Ckay and Mr Eazi. Known for penning love songs which pull from African and Caribbean vibes, his music has garnered global media support from outlets such as Rolling Stone, COLORS, Vice, Billboard, Complex, and The FADER.
The Lagos native released his debut EP Love & Light in November 2019 and appeared on the #1 single in 2020 ‘Nobody’ with DJ Neptune and Mr Eazi. He followed this early success with 2021’s debut album Somewhere Between Beauty & Magic. The 14-song LP received rave reviews, with Rolling Stone declaring it as “one of the year’s best albums”. It was just the beginning for Joeboy as his next track ‘Sip (Alcohol)’ became his biggest single to date, fast approaching 700 million streams worldwide. With the track topping Apple Music’s streaming chart in 17 countries, Joeboy would finish 2021 as the year’s most streamed artist worldwide on Audiomack.
From West Africa to London to Latin America, Joeboy’s voice has become an indelible part of the global music landscape. ‘Duffel Bag’ puts this voice front and centre, offering a tantalising glimpse of what we can expect on Body & Soul.
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