SERALUNE, a newly launched virtual artist project built around cinematic electronic music, light and emotional atmosphere, releases debut single ‘Where The Light Remains’ on 3rd June 2026. The track introduces SERALUNE’s world through a downtempo, ambient vocal sound shaped by soft piano, ethereal lead vocals, cinematic pads and layered atmospheric textures: a deliberately intimate and reflective opening statement from a project designed for deep, emotional listening.
‘Where The Light Remains’ is built around the themes of love, memory and inner light — specifically the part of each that endures beyond distance, silence and darkness. The track moves at a gentle downtempo pulse with spacious reverbs, ambient string textures and warm sub bass underpinning SERALUNE’s airy vocal performance. Sitting at the intersection of cinematic electronic, new age, downtempo and dream pop, the release draws natural comparisons to artists including Enya, AURORA, M83, Tycho and Sigur Rós.
The SERALUNE project was conceived and curated by Arturs Plaude, whose creative direction shapes the concept, lyrics, visual identity and final artistic selections behind the project. AI-assisted music generation was used during the composition and vocal production process, followed by careful arrangement refinement and mastering to realise the finished release. The intention throughout was to create something that feels luminous and emotionally honest rather than trend-driven; using technology not as a replacement for feeling, but as a new form through which feeling can take shape.
“Where The Light Remains is about the part of love, memory and inner light that stays with us even after darkness, distance or silence. For me, it represents the emotional core of SERALUNE: a soft, luminous space where vulnerability becomes strength and where something beautiful continues to glow even when everything else fades.” – Arturs Plaude, SERALUNE
SERALUNE’s debut campaign is being handled by Liberty Music PR, with press outreach, playlist pitching and early audience discovery across ambient, chill, downtempo, dream pop, new age and cinematic electronic spaces. Supporting activity includes Instagram content, a short promotional reel and pre-save activity via DistroKid HyperFollow. As a virtual artist, SERALUNE has no planned live dates; the project’s presence exists through music, digital visual storytelling and an ongoing virtual identity.
‘Where The Light Remains’ is the first in a series of planned releases, with further material expected in the months following the debut. SERALUNE’s longer-term ambition is to develop a full catalogue of emotional downtempo and ambient vocal work alongside an evolving visual universe… a virtual artist world built on light, emotion and transcendence.
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