Liverpool by way of Ireland producer and singer New Atlas has released a hard-hitting video for his new single ‘Lay Low’. The video captures the issue of domestic abuse from the perspective of a male victim, experienced first hand by New Atlas.
Speaking about the video New Atlas says, “I wanted to touch on domestic abuse from a male perspective to give three minutes to support men suffering in silence. To show how perfect things can look in the public, and how polarised they can be behind closed doors. Most men are too full of pride, or afraid to be vulnerable and speak about their feelings or talk about suffering domestic abuse. I wanted to show the silence, and violence.”
The video premiered with Clash as their ‘Track Of The Day’ who said, “New Atlas is able to strike a balance between his innate melodic nous and a desire to discuss some truly important themes… New single ‘Lay Low’ is a case in point. From that propulsive bassline to the glimmering electronics, it’s a sonic feast, packed with colour and nuance. Take a moment to listen to those lyrics, though: New Atlas is discussing domestic abuse from the perspective of a male victim, using his music to channel often ignored voices. Clash is able to share the hard hitting visuals, an emotional and at times difficult watch, but also one that is enriching, and vital.”
‘Lay Low’ was recently released to great acclaim across the board. The song was selected as BBC Introducing’s ‘Pick Of The Week’ and received strong critical support from the likes of The Line Of Best Fit who said, “New Atlas brings the bassline on darkly danceable new cut ‘Lay Low’… Distorted vocals rise up like a mythical monster beneath the topline, whilst pummelling bass launches a total sneak attack on your senses. It’s weird, incredible, and just a little bit freaky.”
‘Lay Low’ kicks off with dark future bass alongside indie guitars, which lay the foundations for the thought-provoking themes of ‘Lay Low’. The result plays as if a club-ready Rat Boy jammed with Twenty One Pilots.
New Atlas has released a string of acclaimed singles, which have led him to receive great support from Radio 1, with Huw Stephens and Phil Taggart particularly big fans at the station.
‘Lay Low’ finds New Atlas on a darker tip to the bouncy indie pop found in his previous songs as he is now channelling more of his true self into his honest new music.
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