NEW COLLABORATIONS WITH BOY IN SPACE AND NOTD OUT NOW
“poised for pop stardom.” – PAPER
“completely addictive.” – The Line of Best Fit
“furiously catchy” – Idolator
“Pop genius” – ScandiPop
“emotive, honest songwriting'” – HillyDilly
“turns ordinary issues into clear and compelling confessionals.”- Billboard
“she has proved she has the voice to back-up her highly sought-after writing-chops” – V Magazine
Today, Swedish artist and prolific songwriter SHY Martin (real name Sara Hjellström) has released a new single titled “Make Us Never Happen.” The track is available everywhere now here.
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“Make Us Never Happen”
“Same Old”
“Out of My Hands”
Ovethinking EP
Spotify
Apple Music
A lush, mid-tempo ballad exploring the poignant fallout of a relationship with a close friend, SHY describes,
- “A few years ago I fell in love with my best friend, only to realise later that it was a big mistake. By that time, too many things had passed that we couldn’t unsay or undo. Our relationship was short and intense. We both ended up hurt and damaged, desperately trying to figure out why we couldn’t make sense together. The truth really was simple, we didn’t need each other in that way. I don’t like to regret anything, but I hated losing the person I cared about the most, and I hated how we destroyed the friendship we once had, when all we wanted was to save each other. It took me a long time to accept that I wouldn’t get my best friend back and that I had to let go.”
“Make Us Never Happen” marks the first original release for SHY Martin since summer 2019 single “Same Old” and previous single “Out of My Hands,” which have seen support from the likes of V Magazine, PAPER, Idolator, and The Line of Best Fit, among others. The songs are a precursor to a forthcoming new EP, which will see a 2020 release.
SHY Martin also recently released a new collaboration with Swedish duo NOTD on track “Keep You Mine.” Watch the video here. Last week, SHY also released a new collaboration with Boy In Space on single “On a Prayer” — listen here.
Since the release of her December 2018 debut EP, Overthinking, which featured standout singles “Forget To Forget,” “Good Together,” and “Just A Little Longer,” SHY Martin has amassed a collective 150 million+ Spotify streams. Her releases have generated widespread critical love, notably with PAPER naming SHY among their ‘100 People Taking over 2019.’
2019 also saw SHY Martin complete her first European headline tour, which traversed 14 cities and stunned audiences with her electrifying live show. SHY will next support Nina Nesbitt December 10 at her London show @ Electric Ballroom. Stay tuned for more tour news to come.
About SHY Martin
SHY Martin first established herself as a songwriter, a path that launched in dynamic fashion via her co-write and featured vocal on Mike Perry’s “The Ocean (ft. SHY Martin).” Recording the vocals in one-take in her home wardrobe (after a tonsil operation!), SHY wrote the track with longtime Swedish songwriting partner, SHY Nodi, and the track went on to win Spotify Sweden’s ‘Most Streamed Song of the Year’ with a groundbreaking 600 million streams.
SHY’s songwriting catalog has gone on to generate 2.5 billion Spotify streams including credits on “First Time” by Kygo ft. Ellie Goulding, “(Not) The One” by Bebe Rexha, “All We Know” by The Chainsmokers, “I Wanna Know” by NOTD (ft. Bea Miller), as well as songs for Jess Glynne, Astrid S, and ALMA, among others.
Raised in the small town of Lerdala, Sweden, SHY Martin first began writing songs and poetry in her youth as a means of self-expression. “I was never good at talking about my feelings so I wrote them down instead,” SHY describes. “When I felt sad, me and my mum wrote letters to each other about it. So expressing myself through songs came pretty naturally for me.” After winning a music contest at her school at age 17, SHY signed with EMI for a period though ultimately decided to go independent.
In addition to her artistry, SHY is a champion for philanthropic causes, notably joining Spotify CEO/Founder Daniel Ek and songwriter/producer Max Martin’s coveted ‘Equalizer Project,’ a group aiming to combat gender inequality in the music industry. SHY also participated in Bebe Rexha’s 2018 ‘Women In Harmony’ Dinner in Los Angeles, a gathering to empower female artists in music including Charli XCX, Kim Petras, and Avril Lavigne. She also performed alongside Matoma at the 2017 Nobel Peace Prize Concert. View here.
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